Catherine Schadeck joins Boondoggle CX as Business Director

Boondoggle CX, the digital experience department of Boondoggle, welcomes Catherine Schadeck as Business Director. She will be responsible to let the CX division grow with more integration on existing clients and more direct CX clients together with Stijn Cox, CEO of Boondoggle. To do so, she can not only count on the current CX team, but also on the know-how and enthusiasm of Franky Willekens who joined Boondoggle earlier this year as Engagement Strategy Director, "digital native" Creative Director Sven Nijs and Agency Lead Business Director Anne-Lore Vestraets. The goal of their mission is to put Boondoggle's integrated proposition further on the market in full force. ​

Stijn Cox: "Finding talent like Catherine was certainly not an easy one. I am therefore extremely happy that Catherine joins us with all her experience in developing Digital Experience clients and coaching CX teams."
Christian de la Villehuchet, Global Chief Integration Officer of the Havas Group and CEO of Havas in Belgium: "I am really glad to see Catherine joining. Since Stijn was appointed CEO of Boondoggle in April, we’re seeing a blend of amazing talents joining in communication and CX. ​ Building meaningful experiences with audiences, particularly through digital devices and platforms is key to the future of brands, and core to the integrated proposition of Boondoggle. Catherine will play an instrumental role in this."
Catherine Schadeck: “There are very few agencies on the market able to align communication and digital experience platforms expertise. Boondoggle is one of them. I am happy and proud to join the team.”

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About Boondoggle

Boondoggle is a full-service digital native creative and customer experience agency, employing over 60 people in Belgium. With holistic brand building approach at its core, Boondoggle delivers creativity through advertising campaigns, digital media and marketing services, integrated with innovative digital products and services. The agency brings together smart people from diverse disciplines to make this happen - including writers, service designers, art directors, UX specialists, brand strategists and developers. 

Boondoggle has a combination of international and local clients, including Beobank, Luminus, Danone, Nomad Food Group, Achmea, NATO, Bancontact Payconiq Company, Stellantis Finance, BioBest, AstraSweets, Trends/Tendances, NCOI, ADESA, TWEGOS, Federale Verzekeringen et Jacqmotte. Boondoggle’s promise is “Together Beyond”. 

Boondoggle's belief is that collaboration is the key to creating meaningful brands, products and services and the agency strives to work together with its clients to take them beyond.


Havenkant 6, bus 508 3000 Leuven Belgium

+32 486 25 92 17